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Usability Engineering


MphasiS Usability Engineering Practice

Customers, today, are encouraging 'user driven' approach to drive business innovation. Easy to use and intuitive interfaces are the need of the day.

MphasiS Usability Engineering Team (UET) was set up in early 2000 with the vision of introducing the 'usability conscience' to otherwise technology centered initiatives. We provide contemporary and creative front-end design and content solutions to our global customer pool, with the added benefits of cost efficiency via the Virtual Team Model, in a variety of application areas, viz. enterprise applications, portals, content management solutions, rich media applications, online marketing and research, customer experience management, gaming and e-learning.

Our offerings encompass architecture, design, content, and technical implementation. This is well-integrated with the skills and expertise of our professionals. UE is a 200+ member team of usability engineers, information architects, graphic designers, user-interface technical specialists, writers and testers who enable our customers to leverage our expertise in total solution design.

Today, UET plays a crucial role in all Application Development projects and is an integral part of the Software Development Life Cycle (SDLC).

Unique user oriented methodology branded as 4d enables integration of user experience design across software development models such as Agile, waterfall and its variations popular for mobile development. The four different steps involved in the methodology are as follows.Data Gathering and Analytics, Designing, Developing, Deployment and Testing
User Oriented Design Methodology

 


External Facing Portals
Internal Facing Portals
  • Information Architecture and User centered design
  • Visual design and branding
  • Usability testing and Accessibility testing
  • Site Metrics Analysis / Web Analytics / Search Engine Optimization
  • Content Architecture (Metadata Framework Design, Taxonomy Creation)
  • Multimedia / Rich Media / Game Development / Web Development
  • Rich Internet Applications (Flash, Flex and Ajax)
  • Mature practice with established processes; enmeshed well with mainstream MphasiS SDLC
  • Pioneers in Managed Services for User Experience design and development
  • Established frameworks and artifacts that optimize design and development for faster time to market
  • Established and proven on-site - offshore processes with flexible engagement models
  • Contemporary 360 degree usability solutions with the added benefits of cost efficiency via the on-site/offshore model
  • Large experience designing user experience across various systems and platforms and for multiple domains
 

The Usability Engineering Team operates via five specialized Centers of Excellence:

Various arms of usability engineering practice such as Information Architecture, Presentation and Interaction Design, Visual Design and Front-end Development, Testing, Research and Online Marketing, Technical Writing and Content Creation.

 

The MphasiS Difference

  • One-stop shop for Usability Engineering and user interface design along with end-to-end application development
  • Strong technology background and business understanding helps leverage the features of the tool or product being deployed and is critical for good user experience
  • Strong branding and communications background
  • Iterative user-centered design approach, integrated with mainstream MphasiS SDLC
  • Continuous research in emerging media and UI technologies
  • Reusable optimized UI Code Library and Flex Component Library reduce development effort and costs
  • Application of formal usability techniques through standardized templates
  • Established and proven on-site-offshore processes with all design stages executed on-site in close proximity to the end users
  • Low cost benefits for non user-centered stages of the execution process (prototype development, content analysis, graphical design, etc.)
  • Proven work with global clientele
  • Ability to work with localized context on international projects
  • Knowledge sharing through case studies, white papers and best practice documents available via Virtual Team Room
  • In-house training programs to bridge the gaps between usability in theory and practice
  • Association with renowned educational institutions to keep updated with domain knowledge

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