Creating a positive candidate experience is vital to the talent acquisition process
Recruiting and retaining quality talent has become an increasingly competitive activity. Companies are constantly devising new hiring practices to attract the best and brightest talent. One area that is vital to attracting new talent is creating a positive candidate experience.
Experience sets the expectation
Creating a positive candidate experience is integral to the role of a recruiter and hiring manager, as it opens a constructive line of communication with the candidates. Without this, organizations run the risk of candidates walking with negative opinions.
If companies provide a good experience, candidates will speak to their friends about it; but if it is negative, it will work conversely. Ergo, a candidate’s positive or negative experience in the hiring process will affect the employer’s brand significantly. It’s much easier to sustain a positive reputation than to rebuild it. Since the employer brand and candidate experience are irreversibly linked, it is critical that the process of talent acquisition is rightly constructed.
Creating a process to attract the right talent
We understand that candidate experience can make or break the employer brand and go to great lengths to create a positive candidate experience.
Passive candidate experience begins when a company reaches out to a candidate, and not when they apply to the organization. We, at Mphasis, understand that the onus is on us to provide candidates with a positive experience throughout the entire recruitment process, and not just sparking interest and walking away!