A multinational investment bank and financial services provider serving markets globally.
The client's Customer Experience (CE) team was responsible for monitoring and enhancing the usability of all its customer facing websites and applications. They wanted extended team to work with CE to optimize resources and skills.
Mphasis' UX Practice built a multi-skilled extended team model of specialists to compliment client’s CE activities. This customer experience management model helped the client in the tasks below:
A larger pool of specialized resources to assist the onsite team for daily deliverable completion
Enhanced and swifter project delivery timelines supported by consistent and up-to-date reusable artifacts and processes