ANALYZING USER BEHAVIOR WITH OPTIMIZE.AI

Artificial Intelligence based user journey analysis and optimization

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OPTIMIZING OPERATIONS AND PROCESSES

 

Drawing insights from user behavior data and system interactions helps build a better understanding of users and predict future engagements. Artificial Intelligence driven approaches rely on a data driven approach to remove inefficiencies impacting user experience, cost and performance, identify most impactful areas for digital transformation initiatives and improve understanding of user’s digital journeys and interactions across multiple channels.

Optimize.AI performs complex cognitive process mining activities based on user and system interaction data. This AI centric approach mines the workflow event logs to understand the AS-IS user behavior and uses it for process discovery and future behavior prediction.

Mphasis’ Optimize.AI is an AI-driven user journey analysis engine that:
• Ingests event data from processes
• Performs on-ground process discovery from path, time and resource perspective
• Identifies common user journey, performs critical path analysis, and compliance analysis
• Identifies improvement, re-engineering & redesign scenarios,
• Predicts user journey & workflows


OPTIMIZE.AI – WHAT, WHY, HOW

 

BENEFITS OF OPTIMIZE.AI

Reduction in operational cost and throughput time

Data-driven, faster, cheaper and more accurate business process discovery

Identification of deviations and compliance issues

Prediction of user and process journeys to better manage the system design and flow

Continuous monitoring for compliance and performance support

OPTIMIZE.AI MODULES

 

 

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DIFFERENTIATORS

 

 

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