Trustworthy Monetization of Data with Total Privacy
If data is the fuel for innovation, having high fidelity and privacy-protected data for the same is its lifeline. Collecting & aggregating such data for innovation, and effective AI/ML model building is expensive and time-consuming. Moreover, enterprise data sharing is severely constrained by regulatory mandates, especially when handling sensitive data like PII (Personal Identifiable Information). This necessitates meaningful alternates to create useful and effective datasets that are statistically identical to original data.
Mphasis’ Synth Studio is a patent-pending enterprise synthetic data generation solution that generates high-quality synthetic data to monetize trustworthy business insights, while preserving privacy and protecting data subjects. Its AI-generated synthetic data enables organizations to leverage data’s maximum potential to cross-collaborate and build reliable and highly accurate assets with no or minimal loss of data privacy and utility.
Synth Studio’s Trifecta of Performance, Privacy and Protection
Mphasis’ Synth Studio accelerates innovation by enabling organizations to build and create realistic artificial datasets through intelligent machine learning (ML) processes and models. The solution comprises two effective components — Data Synthesis and Data Enrichment.
Synth Studio’s versatile range of features address the gamut of requirements for synthesizing data with speed, efficiency, scale and security
Mphasis Synth Studio’s versatile advantages deliver privacy-safe data alternatives across industries and functions.
Data Privacy Data can be shared with minimized privacy issues and with zero or very low risk of exposing consumer information.
Signal Preservation The need for masking and anonymization to protect data is significantly minimized as statistical relationships and references in the original data are removed. Only data patterns and correlations are preserved for efficiency.
Data Monetization Synth Studio creates extreme business value by making data available and usable to extract insights that are otherwise inaccessible due to data constraints, thereby enabling critical decision-making.
Speed of Innovation Synth Studio’s AI/ ML- driven features generate synthetic data at rapid speed to drive quicker innovation and place organizations ahead of the competitive curve.