HYPERGRAF

Generates Actionable Customer engagement insights over multiple channels

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MPHASIS HYPERGRAF SOLUTION

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HyperGraf™ is an omnichannel, digital 360-degree solution that transforms enterprise decision-making by providing the most comprehensive, accurate, real-time, and actionable customer engagement insights across millions of data points spread over multiple customer engagement channels.

What is HyperGraf™?
A comprehensive, feature-rich, business intelligence and analytics solution, HyperGraf™ generates actionable insights by bridging the gap between enterprise data and external and third-party data such as social media, credit scores, open data, and other multimedia datasets. It is a cloud-based solution that incorporates in-depth domain expertise and is flexible and customizable. HyperGraf™ is offered as a platform as a service, low-cost solution with no upfront investments and pay-as-you-go-based pricing. The base solution is a suite with key features, functionalities, and algorithms. Custom features and algorithms can be built on top of this based on unique scenarios.

How does HyperGraf™ Work?
HyperGraf™ is a big data correlation engine that generates customer 360-degree insights by correlating data from multiple, internal and external customer touch points, as well as open data.

CORE FUNCTIONALITIES OF HYPERGRAF

KEY FEATURES

 

ROBO-ADVISOR FOR BANKING & CAPITAL MARKETS

HyperGraf™ robo-advisor analyses data from KYC records, investment questionnaire responses, life goals, psychographic profiling based on customer interaction data, and evolving graph structures that are driven by social interactions based on life events over time.

BRAND CAMPAIGN VELOCITY MEASUREMENT FOR RETAIL & FMCG

Velocity is a measure of how quickly the information is spreading. Velocity measurements are very useful, especially when there is a targeted marketing campaign.

RISK MONITORING FOR GLOBAL SUPPLY CHAINS

Helps globally distributed organizations to monitor global risk patterns and understand what is happening around the world. Advanced risk alerts can be created in HyperGrafTM based on event evolution.

LOSS CONTROL AUTOMATION FOR INSURANCE

Helps insurers to monitor global event patterns. It enables real-time engagement with customers by providing personalized analysis of individual risk exposure of insured. It combines organizational and external data to generate insights.

USE CASES

THOUGHT LEADERSHIP

 

HYPERGRAF™

 

Omni - channel Digital 360

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